Health Care & Pharmaceuticals
Healthcare in the Era of Artificial Intelligence
Technology and artificial intelligence are reshaping healthcare like never before. Hospitals, clinics, and physicians now have access to a range of tools to enhance services, making segment and patient-specific healthcare achievable. However, the pressing needs of ageing populations and patients facing life-changing situations demand immediate attention. Healthcare providers must confront today’s challenges with tomorrow’s tools more than ever before.
360 Degree Expertise & Experience
Our global healthcare expertise uniquely enables us to guide clients in making impactful decisions to enhance services and operations for healthcare providers and pharmaceutical firms, positively impacting lives. Our holistic approach incorporates extensive research and analytics, considering the perspectives of medical center operators, physicians, specialists, patients, pharmaceutical companies, and laboratories.
Covering the Full Loop Range
Our experience in the sector has engaged in the full loop circle of the health-care industry, providing valuable insights for meaningful decision-making on a wider range of aspects:
- Pharmaceutical Company Brand Image
- Hospital, Clinics and Medical Centers Services
- Diagnostic Centers and Testing
- Clinical and Molecular Laboratories
- Technology Transfer
- NSAIDs
- OTC & Prescription Medication & Drugs
- Diabetes
- Cancer Treatment
- Osteoporosis
- Cardiovasular
- Dysplipidaemia
- Fertility
- Mental Health
- Dental Care
- Sexual and Reproductive Health
- Radiology
- SGBV
Extensive Research Types
In conducting our work in the health-care sectors, we employ a wide range of research approaches, including in-depth interviews, focus group discussions and survey interviews, analysis of which is conducted in the wider framework of health and condition-related data and trends. Just some examples of work we have conducted include:
- Corporate Brand Health & Equity
- New Drugs Launch (Patented & Generic)
- Patient Segmentation
- Healthcare services segmentation
- Advertising & Campaign Testing
- Market Sizing & Future Demand Estimation of Medical and Diagnostic Centers & Services
- Patients Satisfaction & Experience Management
- Channels of Contact Evaluation and
- Digital and Remote Healthcare channels and servicing
- Patient Needs Assessment
- Pricing Affordability and Sensitivity for Healthcare Services
Our Clients
We service clients covering the full spectrum and tapestry of the health care industry. At both the international and local level, these include ministries, private hospitals, clinics and medical centres, diagnostic centres, clinical and molecular laboratories, physicians’ associations, international health protection and promotion organizations, and pharmaceutical drugs and equipment manufactures and companies.